MarTech AI Solution Architect

Capgemini · New York, United States · On site · September 26, 2026

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Posted September 26, 2026 · Read from Capgemini
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About the Role

We are seeking a MarTech AI Solution Architect to help design and deliver next-generation AI-enabled marketing and customer engagement solutions for enterprise clients across Financial Services and other regulated industries.

This role sits at the intersection of Marketing Technology, Artificial Intelligence, Customer Experience, and Enterprise Architecture, helping organizations modernize customer engagement through AI-driven workflows, campaign orchestration, customer decisioning, audience intelligence, and personalization at scale.

The ideal candidate combines deep MarTech expertise with a practical understanding of GenAI, AI agents, automation, and customer engagement platforms.

Key Responsibilities

Define AI-enabled MarTech architecture patterns across customer engagement, campaign orchestration, personalization, and marketing operations.

Design modern marketing workflows leveraging AI agents, copilots, workflow automation, and decisioning capabilities.

Identify opportunities for AI-driven optimization across campaign planning, segmentation, audience activation, content operations, and analytics.

Develop architecture blueprints spanning:

Customer Data Platforms (CDPs)

Campaign management systems

Personalization platforms

Decisioning engines

AI services and workflow automation platforms

Assess existing MarTech ecosystems and define modernization strategies and roadmaps.

Lead architecture for use cases involving:

AI-assisted campaign planning

Audience intelligence

Real-time personalization

Guided recommendations

Marketing workflow automation

GEO / AI-driven search optimization

Marketing measurement and optimization

Collaborate with business, product, engineering, and data teams on APIs, integrations, orchestration layers, and AI enablement.

Support rapid prototyping, innovation initiatives, and proof-of-concept development using modern AI platforms.

Develop scalable solutions that balance business outcomes, governance, operational efficiency, and long-term maintainability.

Stay current on evolving AI-native software trends and emerging MarTech operating models.

Required Qualifications

8+ years of experience in MarTech, Customer Experience, Digital Marketing, or Marketing Technology Architecture.

Strong understanding of enterprise marketing ecosystems and customer engagement platforms.

Experience in one or more of the following:

Campaign Orchestration

Customer Decisioning

Marketing Automation

Customer Data Platforms (CDP)

Personalization Platforms

Marketing Analytics & Measurement

Content Operations / DAM Workflows

Practical understanding of:

Generative AI (GenAI)

Large Language Models (LLMs)

AI Agents

Copilot Architectures

Retrieval-Augmented Generation (RAG)

Workflow Automation

Experience designing API-driven enterprise integration solutions.

Ability to translate business requirements into scalable technology solutions.

Strong stakeholder management, communication, and workshop facilitation skills.

Preferred Qualifications

Experience with platforms such as:

Adobe Experience Cloud

Adobe Experience Platform (AEP)

Adobe Journey Optimizer (AJO)

Salesforce Marketing Cloud

Salesforce Data Cloud

Braze

Segment

Tealium

Workfront

Aprimo

Similar MarTech ecosystems

Experience with AI-enabled marketing operations or AI-driven workflow transformation.

Familiarity with:

OpenAI

Anthropic

Google Gemini

AWS Bedrock

Azure AI

Consulting, enterprise transformation, or solution architecture experience.

Experience within Financial Services, Insurance, Retail, or other heavily regulated industries.

Key Skills

MarTech Architecture

Campaign Orchestration

Customer Decisioning

CDP & Personalization

Marketing Automation

Marketing Analytics

AI Workflow Design

Generative AI

LLM Ecosystems

AI Agents & Automation

Enterprise Integration

Solution Architecture

Product Strategy

Nice-to-Have Experience

Agentic workflow platforms

Multi-agent orchestration

Real-time event-driven marketing

Marketing copilots

Content supply chain modernization

AI governance for marketing ecosystems

GEO / AI-search optimization

Experimentation and optimization platforms

Additional Information

Hybrid role based in the New York City market.

Candidates should be comfortable working onsite with clients as required.

Financial Services industry experience is highly desirable.

Work Authorization Requirement

Candidates must be authorized to work in the United States.

Visa sponsorship is not available for this position now or in the future.

For this role, the gross annual base salary range is $150,000 - $175,000/ yearly for a full-time position. This range covers base pay only; we will discuss any bonuses, incentives, and benefits during the hiring process. Your exact offer will depend on objective, job-related factors – like your experience, skills, and qualifications – in line with our fair pay principles. If a collective labour agreement applies to this role, we will share the relevant pay scale details with you. Note: We never ask about your current or past salary during our recruitment process.

Employer
Capgemini
Location
New York, United States · On site