Trade Marketing Coordinator
Essity · San Jose, Costa Rica · full time · On site · 13 days ago
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About the Role
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk.
As Trade Marketing Coordinator CAM, you will lead the strategy and development of the traditional trade channel across six Central American countries. You will adapt the regional master plan to different market realities, collaborating with distributors, sales teams, and key customers to accelerate growth across three product categories. You will also lead two team members and manage the budget supporting the channel strategy.
What You Will Do
- Develop and execute the traditional channel strategy through 2027.
- Create plans for distributors, sales forces, and key traditional trade customers.
- Manage, control, and optimize the assigned budget.
- Lead business reviews and present recommendations to internal and external stakeholders.
- Analyze Nielsen, Kantar, and internal sales information to support data-driven decisions.
- Travel across Central America to strengthen execution and market understanding.
Who You Are
You bring experience in traditional trade, customer marketing, trade marketing, or commercial strategy, ideally within consumer goods. You combine strategic thinking with strong analytical, communication, presentation, and stakeholder-management skills. You are comfortable leading others, managing budgets, interpreting market data, and adapting regional strategies to local consumer and customer needs. English is valued but is not a limiting requirement.
What We Can Offer You
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us
Application End Date:
15 oct 2026
Introduction
Are you ready to shape the growth of the traditional trade channel across Central America? Join Essity and turn market insights into strategies that strengthen distributor capabilities, elevate customer execution, and create sustainable business results across a diverse and dynamic region.
Job Requisition ID:
Essity265841
- Employer
- Essity
- Location
- San Jose, Costa Rica · On site
- Contract
- full time