Email & Digital Marketing Specialist

East West Bank · Pasadena, United States · temporary · On site · October 08, 2024

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Posted October 08, 2024 · Read from East West Bank
Why a CV for this job?

94% of employers say their filters drop qualified candidates whose CV does not match the ad's exact criteria (Harvard Business School, 2021).

  • They see what they asked for, first. Your experience that matches the ad leads, in the ad's own words, so someone skimming finds it in seconds.
  • It gets past the software. Many larger employers use software that ranks CVs by how closely they match the ad, often before anyone reads them.
  • In the language of the ad. An ad written in Spanish gets a CV in Spanish, even when yours is in Portuguese.
  • Your facts, nothing invented. Your own experience, reordered and reworded. What the ad wants and your CV does not show is listed for you to add, only if it is true. You check it before you send it.
See an example

Marketing needs dedicated execution and analytics support to keep key lifecycle programs and advertising campaigns on track. This support will help maintain campaign delivery, improve performance reporting, and free internal resources to focus on strategic priorities and stakeholder management.

Employer
East West Bank
Location
Pasadena, United States · On site
Contract
temporary